A Level Media MEST 1

1)  Media consumption audit 2)  Language and Genre: Reading an image - advert analyses 3)  Institution: major media institution research, presentation and feedback/LR 4)  Institution: brand values 5)  Narrative: narrative theory YouTube clip analysis 6)  Genre: Factsheet questions and Chandler genre analysis task 7)  Audience: psychographics 8)  Audience: audience theory blog tasks/questions 9)  Audience: Effects theory - factsheet and questions 10)  Audience Pleasures: The battle of the Christmas adverts 11)  Representation: clip analysis - dominant and alternative representations 12)  Representation theory: 500 word analysis on blog 13)  Representation: Photoshop collages - dominant and alternative representations 14)  Ideology: BBQ QT analysis and binary opposition 15)  Ideology: Media Magazine reading and notes

1) Watch this clip from BBC Question Time with Russell Brand and Nigel Farage. The BBC deliberately placed the two against each other and the episode resulted in far more people watching and tweeting than usual. What examples of  binary opposition  can you suggest from watching this clip? The two opposition Russell Brand & Nigel Farage are discussing about if there is a problem with our immigration policys. Nigal Farage has a very right wing approach and blames the immigration's for all the problems faced by the country because of it. He says that because of the rapid increase in immigration's; primary schools would be full so there aren't enough places for other children, GPs would have longer queues for doctors, harder to get around places because of the high population. In addition, he states that because of immigrates, general life would get worse. However, Russell Brand is saying that the very rich upper classes are the ones to blame. He takes a very left

1) Which do you think is the most appealing and why? Try to use some of our audience theory in your answer.  In my opinion, the M&S is the moat appealing. This is because we create a bond with the little kid and feel that we know him as a friend. I also think that having Santa Claus in the video allows the older generation to reminisce about childhood. In addition, it shows us that Christmas bringing families together which the audience meant be looking forward to. People could also connect to the advert if they had a older or younger brother or sister. 2) Are there any audience pleasures that two or more of the adverts have in common? Choose two examples to illustrate your point.  One other advert that has the same audience pleasure as M&S is Adli. This is because, they both include Santa Claus which the audience can  reminisce  about their childhood. 3) Choose a different advert and identify the target audience for the advert. Answer in terms of demography and psychogra

One of the representation theory that Deadpool includes is Perkins theory. A stereotypes that can be positive or partly true. Specifically, she stated that stereotypes are... Not always negative - Colossus. He is one of the Helpers that helps Deadpool defeat the villains. He is seen as being muscular Russian. Not always about the less powerful (Politicians are corrupt) Can be about our own social groups-Negasonic Teenage Warhead. She is one of the helpers. Young people are extremely into social media. This is because the Internet allows them to connect to other people with the same interest. This part is seen at 2:16 Not always false- The superhero Deadpool finds the princess Copycat at the end to be reunited again. This is not in the trailer but is in the ending of the movie. We see this in most superhero movies as the audience expects a happy ending in all films. Can change over time- We see women in both hero and villain roles. Before we only saw woman in a support rol